Not the Biggest.
The Fastest.

Freshly Ground Insights Africa (FGI Africa) is proudly lean, agile, and built for speed. Our size lets us deliver high-quality insights with personal attention and unmatched turnaround times. Corporates, NGOs, and research firms choose us when they need reliable data – fast.

We leverage AI and automation to cut timelines from weeks to days without cutting corners.

Built on Insight. Driven by Africa.

Our roots are in deep research and bold thinking. We know Africa’s markets inside out, and use smart tools and sharp minds to deliver insights that help businesses grow.

Reasons to Partner with Us

Advanced Technology

We utilize the latest tools to ensure fast and accurate insights.

Expert Team

Our skilled professionals deliver tailored research solutions.

Comprehensive Solutions

We cover all aspects of market research for your needs.

Client Focused

Your goals drive our processes and outcomes.

Partnering for Success

Trusted by Leading Brands

Multi-Method. Market Ready.

FGI Africa blends online, face-to-face, and telephonic research from self-completion surveys to CATI, CAPI, focus groups, IDIs, and CLTs.

We tap into a 300,000+ strong online panel in South Africa and local communities across Africa. For in-person work, our vetted partners bring cultural fluency and tech-enabled precision to every interview, delivering reliable, high-quality data, fast.

Relentless on Quality.

At FGI Africa, data integrity is non-negotiable. Our smart survey platforms use advanced logic to minimize errors, while our QC team monitors responses in real time, flagging issues instantly.

We run rigorous checks: audio reviews, GPS tracking, timing audits, logic validation, and back-checks. Every dataset we deliver is clean, credible, and client-ready.

Qualitative Reach. Local Depth.

From focus groups to in-depth interviews, online and in-person, we uncover what numbers can’t.

Our expert moderators speak English and local languages fluently, delivering insights across sectors, including B2B. With trusted partners in 29 African markets, we offer seamless qualitative research continent-wide.

Smart Insights. Real Impact

FGI Africa turns complex data into clear strategy. With deep roots in South African markets and tech-driven tools, we deliver fast, actionable insights tailored to your goals.

We’re more than a research partner, we’re your edge in understanding the market and driving growth.

What Our Clients Say

We have used FGI Africa exclusively in Africa as we have found them to be quicker, their quality to be on par and their costs to be a fraction of other research companies.

FGI Africa continue to be our research supplier of choice in SA and the rest of Africa.

We have no hesitation in recommending them to any local or global firm and will continue to work with them.

5/5

Mr Peter Langschmidt

Managing Director

FGI delivers truly professional research. Great turnaround time with robust samples.

Our objective is to deliver value added service to our clients.  

FGI has helped us deliver these results from briefing to presenting a comprehensive set of results through great attention to client needs.

5/5

Mr Gary Tilson

Commercial Director

Get in Touch

Contact Us

We’re here to help you. Reach out with any questions or feedback.